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ABOUT US

Since 1963

About the University of West Florida

The University of West Florida is the hidden gem of the Emerald Coast that is known for its strong ties to nature, local history, and the business community in Pensacola, Florida. It is no wonder that approximately 13,000 undergraduate and graduate students choose to call UWF their home.

The UWF AMA is housed in the College of Business (COB) and is supported in part by the UWF Student Government Association (SGA). Alongside our inter-organizational work, we attend events to support other organizations in the college, such as Argopalooza and the COB Cookout.

AMA staff members posing on a stage
AMA staff members posing on a stage
SINCE 1937

About the American Marketing Association

The American Marketing Association is a national organization of marketers determined to bring about a new wave of innovation, collaboration, and leadership in the world of marketing. A large focal point of the organization is on the tension between Best versus Next practices within the industry.

As members of the AMA, we are determined to uphold these principles through our research and design projects. These endeavors are designed to give our members hands-on experience in creating marketing strategies and conducting marketing research as to expand their horizons on both a personal and professional level.

About the UWF AMA

OUR Leadership TEAM

Vice president of design

Lead designer on all graphic design related projects such as T-Shirts, mascots, and marketing materials for the club

Manages social media content and schedule

President of the uwf ama

Organizes events in collaboration with UWF and other COB clubs

Manages affairs that overlap the two UWF AMA departments, mainly the U Choose Awards

Vice president of research

Lead researcher on all marketing research produced by the club, including the U Choose Awards

Oversees management of our analytics systems, including Qualtrics and Microsoft Excel